Privacy Policy

Introduction

This Privacy Policy explains how Arrowhead Roofing, Inc. (“we,” “us,” or “our”) collects, uses, shares, and protects information about you when you visit arrowheadroofing.com, request a quote or inspection, communicate with us, or otherwise interact with our services. Please read this policy carefully to understand how we handle your information.

This Privacy Policy is effective as of May 1, 2025.

Information We Collect

Information You Provide to Us

We collect information you provide directly when you:

• Request a quote, free inspection, or other roofing service;
• Fill out a contact form or estimate request form on our website;
• Communicate with us by phone, email, or text message;
• Subscribe to our newsletter or marketing communications;
• Respond to a survey or review request;
• Submit a comment, review, or other user-generated content.

Information you provide may include your name, mailing address, email address, phone number, property address, details about your roofing project, insurance carrier information (if you choose to share it for claim-related work), and any other information you choose to provide.

Information Collected Automatically

When you visit our website, we and our service providers automatically collect certain information about your device and how you interact with our site, including:

• IP address and general location (city, state) derived from your IP address;
• Browser type, operating system, and device identifiers;
• Pages visited, time spent on pages, links clicked, and referring website;
• Date and time of your visit;
• Cookies, pixels, tags, and similar tracking technologies (see “Cookies and Tracking Technologies” below).

How We Use Your Information

We use the information we collect for the following purposes:

• To provide services: respond to inquiries, prepare estimates and quotes, schedule inspections, perform roofing services, process insurance claim documentation, and communicate about active or completed work;
• To improve our website and services: understand how visitors use the site, fix issues, develop new features, and improve customer experience;
• To send communications: send appointment reminders, project updates, follow-up messages, newsletters, and marketing communications (where permitted);
• For marketing and advertising: deliver targeted ads and measure ad performance through Google Ads, Meta (Facebook) advertising, and other ad networks;
• For analytics: measure website traffic and performance through analytics platforms;
• For legal and security purposes: comply with applicable laws, enforce our terms, prevent fraud, and protect the rights, property, or safety of our company, our customers, or others.

Cookies and Tracking Technologies

We use cookies, pixels, tags, web beacons, and similar tracking technologies to operate our website, understand how visitors use it, remember your preferences, and deliver relevant advertising. Cookies are small data files placed on your device by your browser.

The categories of tracking technologies we use include:

• Strictly necessary cookies: required for the website to function;
• Analytics cookies: help us understand site traffic and visitor behavior (for example, Google Analytics 4 and Google Search Console);
• Advertising and remarketing cookies and pixels: used by us and third-party ad partners to show you relevant ads on other websites and platforms based on your interaction with our site (for example, Google Ads conversion tracking and the Meta Pixel);
• Functional cookies: remember your preferences and improve your experience on return visits.

We may add or change tracking technologies over time as we adopt new tools for analytics, advertising, conversion tracking, call tracking, and customer experience.

You can control cookies through your browser settings. Most browsers allow you to refuse or delete cookies, but doing so may affect website functionality. For more granular control over advertising cookies, you can also visit:

• Google Ads Settings (to manage Google advertising preferences);
• The Digital Advertising Alliance opt-out tool at optout.aboutads.info;
• The Network Advertising Initiative opt-out tool at optout.networkadvertising.org;
• Your device’s mobile advertising identifier settings (iOS and Android).

Advertising and Third-Party Ad Networks

We participate in interest-based advertising and use third-party advertising platforms, including Google Ads and Meta (Facebook) advertising. These platforms use cookies, pixels, and similar technologies to collect information about your activity on our website and on other sites and apps over time so that they can show you ads relevant to your interests, measure ad effectiveness, and build audiences for remarketing campaigns.

Information shared with these advertising partners may include hashed identifiers, device information, browsing activity, and inferences drawn from that activity. Under some state privacy laws (including the California Consumer Privacy Act, as amended by the CPRA), this type of data sharing is treated as “selling” or “sharing” of personal information, even when no money is exchanged. See “Your Privacy Rights” below for information on how to opt out.

How We Share Your Information

We do not sell your personal information in exchange for money. We share information in the following circumstances:

• Service providers: with vendors who help us operate our business, including website hosting providers, customer relationship management (CRM) platforms, scheduling and dispatching software, email and SMS providers, analytics providers, payment processors, and call tracking services. These providers are required to handle your information confidentially and only for the purposes we authorize.
• Advertising partners: with Google, Meta, and other ad networks as described in “Advertising and Third-Party Ad Networks” above, for the purpose of measuring and delivering advertising.
• Insurance carriers and adjusters: when you ask us to assist with documentation for a roof insurance claim, we may share information you have provided with your insurance carrier and adjuster as needed to support the inspection and documentation process.
• Manufacturers and warranty providers: with GAF and other warranty providers when registering manufacturer warranties on your behalf.
• Legal and safety reasons: when we believe disclosure is necessary to comply with law, respond to legal process, enforce our agreements, or protect the rights, property, or safety of our company, our customers, or others.
• Business transfers: in connection with a merger, acquisition, financing, reorganization, or sale of assets, in which case information may be transferred to the successor entity.

Your Privacy Rights

Depending on where you live, you may have certain rights with respect to your personal information, including:

• Right to access: request a copy of the personal information we hold about you;
• Right to correct: request that we correct inaccurate information;
• Right to delete: request that we delete your personal information, subject to certain exceptions;
• Right to opt out of sale or sharing: opt out of the sharing of your personal information with third-party advertising partners for targeted advertising;
• Right to opt out of marketing communications: unsubscribe from marketing emails or text messages at any time;
• Right to non-discrimination: not be discriminated against for exercising your privacy rights.

To exercise any of these rights, please contact us using the information at the end of this policy. We will respond within the time required by applicable law. We may need to verify your identity before fulfilling your request. You may also designate an authorized agent to make a request on your behalf, subject to our verification process.

Do Not Sell or Share My Personal Information

If you are a California resident or a resident of another state that provides a similar right, you may opt out of the sale or sharing of your personal information for cross-context behavioral advertising. To opt out, please contact us using the information at the end of this policy, adjust your cookie preferences through your browser, or use the opt-out tools listed in the “Cookies and Tracking Technologies” section above.

Global Privacy Control (GPC)

We recognize and honor the Global Privacy Control (GPC) signal as a valid opt-out request for the sale and sharing of personal information for visitors using a browser or extension that transmits this signal.

Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, including to provide services, comply with our legal obligations, resolve disputes, enforce our agreements, and maintain business records. Specific retention periods depend on the nature of the information and the purpose for which it was collected. Customer project records and warranty information are generally retained for the duration of the applicable warranty period plus any additional period required by law.

Data Security

We maintain reasonable administrative, technical, and physical safeguards designed to protect the personal information we collect against unauthorized access, disclosure, alteration, and destruction. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of any login credentials and for the security of the devices you use to access our website.

Data Breach Notification

In the event of a data breach affecting your personal information, we will notify you without undue delay and in accordance with applicable law.

Email and Text Message Communications

When you provide your email address or phone number, you consent to receive communications from us regarding your inquiry, scheduled services, project updates, and other matters relating to our services. We may also send marketing communications, including newsletters and promotional offers.

We comply with the CAN-SPAM Act and applicable text messaging laws. We will:

• Not use false or misleading subject lines or sender information;
• Identify marketing messages as advertisements where required;
• Include our physical business address in marketing emails;
• Honor opt-out and unsubscribe requests promptly.

You may unsubscribe from marketing emails by clicking the unsubscribe link at the bottom of any marketing email or by contacting us directly. You may opt out of marketing text messages by replying “STOP” to any text message we send. Message and data rates may apply. Opting out of marketing communications does not affect transactional or service-related communications related to active or completed work.

Children’s Privacy

Our website is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we learn that we have inadvertently collected personal information from a child under 13, we will delete it. If you believe a child has provided us with personal information, please contact us using the information at the end of this policy.

Third-Party Links

Our website may contain links to third-party websites or services that are not operated by us. This Privacy Policy does not apply to those third-party sites or services, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party websites you visit.

International Users

Our website is operated from the United States and intended for users located in the United States. If you access our website from outside the United States, you understand that your information will be transferred to, stored, and processed in the United States, which may have data protection laws different from those of your country.

Anonymous Browsing

You may visit our website anonymously without providing any personal information. However, certain features of our website may require you to provide information in order to function.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the effective date at the top of this policy and post the updated policy on this page. We encourage you to review this policy periodically to stay informed about how we handle your information.

Contact Us

If you have any questions about this Privacy Policy or wish to exercise any of your privacy rights, please contact us at:

Arrowhead Roofing, Inc.
5810 South 118th East Avenue, Suite A
Tulsa, OK 74146
Phone: (918) 743-9257
Email: admin@arrowheadroofing.com
Contact Us

Last edited and effective May 1, 2025.